What is Jhoomla and How Does it Work...

Joomla is one of the most popular free content management systems (CMS) in the world that allows you to easily create and manage a dynamic website and powerful online applications. It has an intuitive management interface to control all the features and functionality this powerful CMS possesses. Furthermore, there are hundreds of free extensions written for Joomla that allows users to extend its functionality and customize it to their own objectives. Best of all, Joomla is an open source solution that is freely available to everyone.

A content management system is software that keeps track of every piece of content on your Web site, much like your local public library keeps track of books and stores them. Content can be simple text, photos, music, video, documents, or just about anything you can think of. A major advantage of using a CMS is that it requires almost no technical skill or knowledge to manage. Since the CMS manages all your content, you don't have to.

Joomla is used all over the world to power Web sites of all shapes and sizes. For example: Corporate Web sites or portals, Corporate intranets and extranets, Online magazines, newspapers, and publications, E-commerce and online reservations, Government applications, Small business Web sites, Non-profit and organizational Web sites, Community-based portals, School and church Web sites, Personal or family homepages.

Joomla is written in PHP, uses object-oriented programming (OOP) techniques ans software design patterns, stores data in a MySQL, MS SQL or PostgreSQL database, and includes features such as page caching, RSS feeds, printable versions of pages, news flashes, blogs, polls, search, and support for language internationalization.

There are two key parts to a Joomla website, one controls how the site will look and the other the information that you see, the content. How a website looks is controlled by something called HTML, this is the language that your browser 'reads' - from this, your browser knows what colour to make the text, where to put a certain image, how far away one thing should be from another and a whole host of other things.

The content part of the site (the text) is delivered 'dynamically' from a database, which is seperate from the HTML part of the site. The database just stores plain, unformatted text, but allows the web page to connect to it, so when you look at a Joomla website page in a browser, the two are brought together and displayed - the HTML controlling how everything looks and the database providing the content. When you click a link to a new page, the HTML mostly stays the same, but the browser requests new content from the database, depending on which link you clicked.

What is Drupal…?

Drupal is a content management system. Drupal is a free software package that allows you to easily organize, manage and publish your content, with an endless variety of customization. Drupal is used to manage content on informational sites, social media sites, member sites, intranets and web applications.

Drupal, is a second generation CMS. It means that a lot of new or customized functionality can be created in the user interface without programming. Doing this doesn't take much time and can be done by a member of your staff versed in your operations. This lessens your dependency on service providers offers you the freedom to make simple adjustments and development yourself.

Drupal is Open- Drupal was created over ten years ago and released as open-source software under the GNU Public License. That means it’s completely free to download, use, and modify: There are no purchase, license, or maintenance fees.

Drupal is Social- Drupal is a multi-user system, letting site visitors log in (as “authenticated” users) or browse the site without doing so (as “anonymous” users). You control their access levels, and can also assign “roles” for multiple permission levels.

Drupal is Content- Drupal both hosts and promotes your content. It can reach out beyond your site to give you a presence on Twitter, Facebook, and in other venues. Drupal’s built-in features also give search engines what they want, improving your web impact automatically.

 

Drupal is Scalable- Drupal has proven itself repeatedly in the field on sites with over a million pages, and at over 20,000 requests per second. Its core installation handles over 99 percent of use cases, while free optimization tools and a large base of Drupal-trained administrators address the other one percent.

 

Drupal is Design- Drupal site designs come from “themes”, whose visual presentation is described in standard CSS. Drupal.org hosts hundreds of free, fully customizable themes, including several “base themes” to help you launch your own designs.

 

Drupal is Everywhere- Drupal runs millions of web sites, including many of the world’s biggest. It’s especially strong among major governments and industry-leading enterprises, but is easy enough to be the platform of choice for individuals and small companies.

Drupal is Secure- Drupal is used by thousands of high profile web sites and is subject to rigorous security testing both by the Drupal community and by security experts around the world. Drupal's core code has been proven to prevent common security vulnerabilities such as those defined by the Open Web Application Security Project (OWASP).

 

 

 

Why should I pick Drupal?

There are four reasons why you should choose Drupal instead of other first generation content management systems. Using Drupal you can create solutions that:

 

·         Offer shorter time to market for new or improved features on your site.

 

·         Empower your staff to customize and further improve your website without relying on a Drupal service provide

 

·         Offer sustainable maintenance when many small changes happen that affect functionality as well as design

 

·         Lower the total cost of ownership (TCO) as a result of Drupal being free software, offering shorter development time, less dependence on service providers and lower maintenance costs.

 

 

What is PHP?

PHP is an acronym for “PHP Hypertext Preprocessor”. PHP is a server-side scripting language designed for web development but also used as a general-purpose programming language. PHP is a widely-used, open source scripting language. PHP scripts are executed on the server.

PHP files can contain text, HTML, CSS, JavaScript, and PHP code. PHP code are executed on the server, and the result is returned to the browser as plain HTML. PHP files have extension ".php". PHP is a scripting language that is often embedded into HTML to add functions HTML alone can't do. PHP allows you to collect, process and utilize data to create a desired output. In short, it let's you interact with your pages.

PHP is able to perform a number of tasks including printing data, making numeric calculations (such as addition or multiplication), making comparisons (which is bigger, are they equal, etc) and making simple boolean choices. From this you can create more complex loops and functions to make your page generate more specialized data.

PHP and GD Library can create graphics - You can use PHP to create simple graphics on the fly. You can also use it to edit existing graphics. You might want to do this to resize images, rotate them, or greyscale them. Some practical applications for this are allowing users to edit their avatars or creating CAPTCHA verifications. You can also create dynamic graphics that are always changing.

PHP can interact with MySQL databases - And in doing this, the possibilities are endless. You can write users information to the database and you can retrieve information from the database. This allows you to create pages on the fly using the contents of the database. You can even do more complex things like setting up a login system, creating a website search feature, or keep your store's product catalogue and inventory online.

What Can PHP Do?                                                                                                                          

PHP can generate dynamic page content. PHP can create, open, read, write, delete, and close files on the server. PHP can collect form data. PHP can send and receive cookies. PHP can add, delete, modify data in your database. PHP can restrict users to access some pages on your website. PHP can encrypt data. With PHP you are not limited to output HTML. You can output images, PDF files, and even Flash movies. You can also output any text, such as XHTML and XML.

Why PHP?                                                                                                                                           

PHP runs on various platforms (Windows, Linux, Unix, Mac OS X, etc.).PHP is compatible with almost all servers used today (Apache, IIS, etc.). PHP supports a wide range of databases. PHP is free. Download it from the official PHP resource: www.php.net. PHP is easy to learn and runs efficiently on the server side

Search Engine Optimization (SEO)

SearchEngine Optimization is the practice of improving and promoting a web site in order to increase the number of visitors the site receives from search engines. There are many aspects to SEO, from the words on your page to the way other sites link to you on the web. Search Engine Optimization isn't just about "engines." It's about making your site better for people too.

Why does my website need SEO?

The majority of web traffic is driven by the major commercial search engines - Google, Bing and Yahoo!. Although social media and other types of traffic can generate visits to your website, search engines are the primary method of navigation for most Internet users. This is true whether your site provides content, services, products, information or just about anything else.

Search engines are unique in that they provide targeted traffic - people looking for what you offer. Search engines are the road ways that makes this happen. If your site cannot be found by search engines or your content cannot be put into their databases, you miss out on incredible opportunities available to websites provided via search.

Search queries, the words that users type into the search box, carry extraordinary value. Experience has shown that search engine traffic can make (or break) an organization's success. Targeted visitors to a website can provide publicity, revenue, and exposure like no other channel of marketing. Investing in SEO, whether through time or finances, can have an exceptional rate of return compared to other types of marketing and promotion.

Why can't the search engines figure out my site without SEO?

Search engines are smart, but they still need help. The major engines are always working towards improving their technology to crawl the web more deeply and return better results to users. However, there is a limit to how search engines can operate. Whereas the right SEO can net you thousands of visitors and attention, the wrong moves can hide or bury your site deep in the search results where visibility is minimal.

In addition to making content available to search engines, SEO also helps boost rankings so that content will be placed where searchers will more readily find it. The Internet is becoming increasingly competitive, and those companies who perform SEO will have a decided advantage in visitors and customers.

Why Choose Us?

Our SEO consultants are highly experienced in everything SEO related with detailed knowledge in keyword research and density. We know what users are searching for and utilize these words within your SEO campaign. Our expert copywriters ensure that you have the correct keywords density and that the text on your website flows naturally, which also increases your rankings on Google. We create content that is still engaging to the reader while being optimized for the major search engines.

Social Media Optimization

Social Media Optimization refers to optimizing a website and its content in terms of sharing across social media and networking sites. Types of social media involved in SMO  includes RSS feeds, social news and bookmarking sites, as well as social networking sites, such as Twitter, and video and blogging sites. Social media optimization is more art than science, as it can be difficult to come up with a consistent formula for creating shareable content. Social Media Optimization is gaining importance as social sharing is increasingly being integrated into search results.

Social media optimization involves two basic steps: the creation of shareable content and the addition of social sharing tools to make it easy, in practice, for users to share. Successful sites have found that the title of a piece of content is an important key to getting a user to commit to viewing it. Getting a user to share a piece of content, however, depends on the quality of the piece. Finding the right balance of effort between attention getting headlines and interesting information is just one of the challenges of social media optimization.

When used effectively social media can be one of your greatest assets for improving your site’s organic search results. By connecting with people in various online venues, you extend the reach of your business and increase opportunities for people to link to your main business page. Social media optimization helps connect all of your social media accounts in a cohesive, consistently branded network that points your potential customers where you want them to go. SMO Pros employs a strategic, multi-point process to build your successful SMO foundation, boost your SEO, and drive more potential customers to your site.

Social Media Optimization is a very popular and effective promotional campaign used by every organization to market their brands, products and services by diverting the traffic from various social media sites to their website. This is done by utilizing the power of social media and networking sites like Facebook, Twitter, LinkedIn, YouTube, Google+ etc. You can even see it as a kind of viral marketing where any brand, product and service is made popular by effectively using networking in social bookmarking, video/photo sharing sites. Malahini Solutions excels in providing social media optimization training solutions as well as social media optimization service solutions across the globe.

Social Media Optimization is a unique and most effective method of attracting huge crowd towards a website and its content. Here at Malahini Solutions we offer excellent SMO services for your business promotion and improved visibility. With our SMO services you can drive huge traffic to your website. We know that SMO is an excellent tool for every online SERM (Search Engine Reputation Management) that is why we offer best SMO service in order to raise fame of your online business. Changing trend of internet has indeed made SMO service as one of most effective tool in online marketing. 

MOBILE APPLICATIONS

A mobile app, is application software designed to run on smart phones, tablet computers and other mobile devices.  Mobile app is a short for mobile application, or just app. Mobile applications usually help users by connecting them to Internet services more commonly accessed on desktop or notebook computers, or help them by making it easier to use the Internet on their portable devices. A mobile app may be a mobile Web site bookmarking utility, a mobile-based instant messaging client, Gmail for mobile, and many other applications.

Apps are usually available through application distribution platforms, which began appearing in 2008 and are typically operated by the owner of the mobile operating system, such as the Apple App Store, Google Play, Windows Phone Store, and BlackBerry App World. Some apps are free, while others are paid. Usually, they are downloaded from the platform to a target device, such as an iPhone, BlackBerry, Android phone or Windows Phone, but sometimes they can be downloaded to laptops or desktop computers.

Mobile apps were originally offered for general productivity and information retrieval, including email, calendar, contacts, and stock market and weather information. However, public demand and the availability of developer tools drove rapid expansion into other categories, such as mobile games, factory automation, GPS and location-based services, banking, order-tracking, ticket purchases and recently mobile medical apps. The explosion in number and variety of apps made discovery a challenge, which in turn led to the creation of a wide range of review, recommendation, and curation sources, including blogs, magazines, and dedicated online app-discovery services.

Mobile Apps: The Future of Marketing

Virtually every day, new evidence emerges of the consumer shift to mobile. According to new data from Gartner, by 2017, mobile apps will be downloaded more than 268 billion times, generating revenue of more than $77 billion and making apps one of the most popular computing tools for users across the globe. To put these huge numbers in context by comparing them to the current world population of approximately 7.1 billion and counting, by 2017, every man, woman and child on the planet will have downloaded 37 mobile apps. In reality, considering that a large swath of the world’s population still does not have access to mobile apps or capability to download them, this means that those of us who are wielding smart phones and tablets will be downloading A LOT of apps. Looked at another way, by 2017, mobile apps will have gone completely mainstream, giving businesses a new way to connect with consumers.

WHAT ARE WEB APPLICATIONS?

A web application is an application that is accessed by users over a network such as the Internet or an intranet. The term may also mean a computer software application that is coded in a browser-supported programming language such as JavaScript, combined with a browser-rendered markup language like HTML and reliant on a common web browser to render the application executable.

Web applications are popular due to the ubiquity of web browsers, and the convenience of using a web browser as a client, sometimes called a thin client. The ability to update and maintain web applications without distributing and installing software on potentially thousands of client computers is a key reason for their popularity, as is the inherent support for cross-platform compatibility. Common web applications include webmail, online retail sales, online auctions, wikis and many other functions.

What is the difference between a Web application and a Web site?

Web applications, are presented as either a web site or as part of a web site, but not all web sites are web applications. A web application is a web site that DOES something other than display content to the masses. It’s intended for user interactions and transactions, performing actual business functions, and not simply displaying information to a user.

Ebay is a web application. So are Paypal, Twitter, Facebook, YouTube, Flickr, eHarmony, eTrade, GMail, and Wikipedia. Your bank, assuming it offers online banking, has a web application component on its site. If you can think of a site where you create an account, log in, and conduct some actual business, it’s probably a web application.

By contrast, a web site usually refers to the front-end interface through which the public interacts with a business online. Web sites are typically informational in nature with a limited amount of advanced functionality. Simple websites consist primarily of static content where the data displayed is the same for every visitor and content changes are rare. More advanced websites may have features such as ecommerce, content management and dynamic content. 

What is the Future of Web Applications?

Most web applications are based on the client-server architecture where the client enters information while the server stores and retrieves information. Internet mail is an example of this, with companies like Yahoo and MSN offering web-based email clients.

The new push for web applications is crossing the line into those applications that do not normally need a server to store the information. Your word processor, for example, stores documents on your computer, and doesn't need a server.

Web applications can provide the same functionality and gain the benefit of working across multiple platforms. For example, a web application can act as a word processor, storing information and allowing you to 'download' the document onto your personal hard drive.

If you have seen the new Gmail or Yahoo mail clients, you have seen how sophisticated web applications have become in the past few years. Much of that sophistication is because of AJAX, which is a programming model for creating more responsive web applications.

Google Apps, Microsoft Office Live, are examples of the newest generation of web applications.